by CO-FOUNDER OF HOLLYWOOD’S LEADING HORROR FILM MARKETING AGENCY MAKES HORROR FILM DIRECTORIAL DEBUT WITH TRIBE: NEW FOUND FOOTAGE FILM TO PREMIERE IN THE UK IN OCTOBER
Hollywood, CA, Summer 2025 – Dan Asma, a Co-Founder of the renowned Hollywood marketing agency Buddha Jones, makes his horror film directorial debut with TRIBE. The new feature will have its European Premiere at GRIMMFEST 2025, Manchester, UK’s International Festival of Fantastic Film, during October 9-12.
For over 20 years, Buddha Jones has been Hollywood’s premiere horror film marketing agency. Most recently, the agency created the entire marketing campaign promoting 28 YEARS LATER, which was released in JUNE 2025.
TRIBE is a found footage horror film that follows a retired university professor searching for a medieval church in the mountains of the American West Coast. His journey to piece together the mysterious death of an old friend brings him close to the edge of insanity, as he discovers ancient creatures who are still roaming the woods. During his quest, the professor experiences time loss, amnesia, chilling conspiracies and cover-ups, along with cataclysmic, cosmic horrors.
According to the GRIMMFEST 2025 website, “We are excited to announce that we will be hosting the European Premiere of TRIBE. Packed with high-concept ideas and wild leaps of imagination, with nods to Philip K. Dick and the cosmic horrors of H.P. Lovecraft, TRIBE is gripping, engrossing and creepy as hell! We can’t wait to unleash Dan Asma’s terrifying, mind blowing found footage nightmare on the GRIMMFEST crowd.”
TRIBE Promotional Trailers
Historically, Buddha Jones has created the marketing campaigns promoting such classic horror films as: The Conjuring, IT, Paranormal Activity, The Halloween Franchise, Nope, The Exorcist (remakes), Paranormal Activity, The Nun, Annabelle, Shutter Island, Crimson Peak, The Crazies, Lights Out, Drag Me To Hell, Split, Old, The Unborn, Quarantine, The Stepfather, Mama, Glass, Cabin in the Woods, 10 Cloverfield Lane, Us, It Chapter Two, Don’t Breath, Let Me In, Friday the 13th (remakes)
ABOUT DAN ASMA:
Dan Asma was a Co-Founder of the theatrical marketing agency, Buddha Jones, a multi-award winning, Hollywood marketing agency. The company produced the promotional campaigns behind many of the most successful horror films and horror film franchises of the past 20 years. These include: The Conjuring, IT, Paranormal Activity, The Halloween reboots, and most recently, 28 Years Later.
In addition to directing TRIBE, Asma also served as that film’s Writer and Producer. Asma was also an Executive Producer of the streaming hit FALL, and produced SHUDDER’s found footage success, MIND BODY SPIRIT.
